This Samsonite Silhouette make up case is from 1968...I don't remember what happened to the other two pieces I had but you can see the whole set in the ad. My parents bought me the set as a high school graduation gift and I certainly did use it...you can just read the MSP (Minneapolis-St. Paul) tag on the side.
The Samsonite line of luggage was begun around 1910 at the Shwayder Trunk Company in Denver, Colorado-the case was actually named Samson to emphasize how strong it was. In 1941, the trademark Samsonite began to be used and in 1966 the whole company was renamed for this very popular luggage line. Today, unfortunately, Samsonite is in Chapter 11...lets hope it survives.Silhouette was launched in 1958 as the Jet Age luggage...not sure what is Jet Age about this piece (it is really quite heavy) but I do love the styling.
Did you have luggage with a combination lock? Was your combination your birthday or the ever popular 000? (Yes, those are my old initials :)
Do you remember this ad? According to Wikipedia this iconic ad is used as an example of branding even though most people think this was a Samsonite ad (me too!) which it actually wasn't!
Did you have luggage with a combination lock? Was your combination your birthday or the ever popular 000? (Yes, those are my old initials :)
Do you remember this ad? According to Wikipedia this iconic ad is used as an example of branding even though most people think this was a Samsonite ad (me too!) which it actually wasn't! Join in the fun of VTT and hop on over to Coloradolady to check out all the vintage treasures being shown this week-you won't be disappointed!
